{"id":16097,"date":"2023-11-15T23:16:37","date_gmt":"2023-11-15T19:16:37","guid":{"rendered":"https:\/\/www.dubaimagazine.net\/wp\/?p=16097"},"modified":"2023-11-15T23:16:37","modified_gmt":"2023-11-15T19:16:37","slug":"ajmal-perfumes-song-of-oud-an-award-winning-olfactory-masterpiece","status":"publish","type":"post","link":"https:\/\/www.dubaimagazine.net\/wp\/?p=16097","title":{"rendered":"Ajmal Perfumes&#8217; Song of Oud: An Award-Winning Olfactory Masterpiece"},"content":{"rendered":"<p dir=\"ltr\">Ajmal Perfumes, a distinguished name in the fragrance industry, is elated to announce its recent win at the prestigious Beautyworld Middle East Awards. The iconic \u2018Song of Oud\u2019 has been honored with the title of Popular Fragrance of the Year, marking a significant milestone in the brand\u2019s illustrious history. It was also recognized at the 12th edition of the Middle East Retail Forum (MRF) 2023, held recently, as the Most Admired Brand Campaign of the Year under the Perfumes and Cosmetics segment. The company received this esteemed honor for its extensive marketing campaign in launching \u2018Song of Oud\u2019 in the Middle East region.<\/p>\n<p dir=\"ltr\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-16098\" src=\"https:\/\/www.dubaimagazine.net\/wp\/wp-content\/uploads\/2023\/11\/Image-1-Ajmal-Perfumes-wins-Popular-Fragrance-of-the-Year-at-BeautyWorld-2023.jpg\" alt=\"\" width=\"434\" height=\"289\" srcset=\"https:\/\/www.dubaimagazine.net\/wp\/wp-content\/uploads\/2023\/11\/Image-1-Ajmal-Perfumes-wins-Popular-Fragrance-of-the-Year-at-BeautyWorld-2023.jpg 434w, https:\/\/www.dubaimagazine.net\/wp\/wp-content\/uploads\/2023\/11\/Image-1-Ajmal-Perfumes-wins-Popular-Fragrance-of-the-Year-at-BeautyWorld-2023-300x200.jpg 300w\" sizes=\"auto, (max-width: 434px) 100vw, 434px\" \/>The BeautyWorld Middle East Awards, renowned for recognizing excellence and innovation in the beauty and fragrance industry, is a highly coveted accolade. Winning the Popular Fragrance of the Year award is a testament to the extraordinary resonance and appeal of \u2018Song of Oud\u2019 among fragrance enthusiasts and consumers across the GCC and beyond. The Middle East Retail Forum (MRF) considered one of the largest retail events in the region is a forum that recognizes outstanding retail brands and campaigns for their excellence in introducing new trends in retail and for their contributions to the industry.<\/p>\n<p dir=\"ltr\">Ajmal Perfumes, with a heritage spanning over seven decades, has consistently created fragrances that transcend the ordinary. \u2018Song of Oud\u2019 reflects this commitment, featuring a captivating blend of scents that resonate with a diverse audience, evoking deep emotions. Winning these awards highlights the brand\u2019s inventiveness, artistry and unique craftsmanship. The unisex fragrance \u2018Song of Oud\u2019 is defined by a carefully concocted aroma that unfolds in layers to reveal its true nature. With a hint of bergamot, the freshness of apples, and the warmth of ginger, the top notes create a blend of citrus, fruity, and spicy scents. The heart notes feature lily of the valley, jasmine, and orris, creating a delicate floral scent. The base notes include amber, musk, and patchouli, leaving a lasting, rich, and sensual impression. This intricate composition reflects Ajmal Perfumes\u2019 zeal to create fragrances that offer an evocative experience with a scent that is distinctly unique.<\/p>\n<p dir=\"ltr\"><strong>Abdulla Ajmal<\/strong>, <strong>CEO of Ajmal Perfumes,<\/strong> expressed his thoughts on this remarkable achievement: &#8220;<em>At Ajmal, we constantly curate fragrances that blend modernity with our cherished traditions. We\u2019re thrilled and honored to receive these prestigious awards for \u2018Song of Oud,\u2019 recognising its inventiveness and popularity.\u201d<\/em><\/p>\n<p dir=\"ltr\">The success of \u2018Song of Oud\u2019 is a culmination of the brand\u2019s unwavering efforts and creative endeavors. The fragrance was unveiled in 2022 at a grand event in the mesmerizing Nara Desert Escape, where popular artists and influencers came together to create an enchanting atmosphere. Renowned local rappers, Ahmedoo Biggie and Saud G, collaborated with Ajmal Perfumes to create a lyrical tribute to the fragrance\u2019s captivating scent, adding a unique touch to the campaign. Ajmal Perfumes&#8217; partnered with over 75 fashion and lifestyle influencers, as well as fragrance experts, to spread the word. The campaign achieved a remarkable reach of over 12 million people across the GCC, with over 1.6 million views on YouTube. Furthermore, the campaign was multi-faceted, leveraging a variety of channels to reach its target audience, including OOH advertising, traditional media, and cinema advertising. These notable wins for Song of Oud demonstrates the fragrance\u2019s appeal to several enthusiasts and consumers, thanks to its exceptional composition and the brand\u2019s strong commitment to the art of perfumery.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ajmal Perfumes, a distinguished name in the fragrance industry, is elated to announce its recent win at the<\/p>\n","protected":false},"author":1,"featured_media":16100,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.dubaimagazine.net\/wp\/wp-content\/uploads\/2023\/11\/Image-1-Ajmal-Perfumes-wins-Popular-Fragrance-of-the-Year-at-BeautyWorld-2023.jpg","fifu_image_alt":"Ajmal Perfumes&#8217; Song of Oud: An Award-Winning Olfactory Masterpiece","footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[21],"tags":[],"class_list":["post-16097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-21"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ajmal Perfumes&#039; 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